12 Places to Sell or Showcase Card Games (Beyond Toy Stores)

Card games have evolved far beyond the family games aisle at your favourite toy store. They are now found in cafes, boutiques, heritage sites and at times, even corporate offices. For retailers and hospitality businesses, they represent a key opportunity to engage customers, boost dwell time and create memorable experiences.

For independent retailers, hospitality buyers or brands looking to expand their network, exploring card games can help you reach new audiences and diversify your offering.

Why Card Games Belong in More Than Just Toy Shops

Compact, affordable, and endlessly replayable, card games are among the most adaptable retail products available. They span a range of demographics and offer universal appeal that suits families and friends, solo players seeking downtime, and competitive players alike.

For trade buyers, they offer a low storage footprint and high perceived value, making them an ideal addition to retail shelves that also enhance the customer experience.

In a world increasingly focused on wellness and social connection, card games can also elevate product ranges and enhance a venue’s atmosphere. Across the country, various industries are benefitting from adding just a little play to their offering.

Where to Showcase and Sell Card Games

Card games can make for excellent conversation starters, additions to social settings, corporate gifts and more. Here’s how a plethora of different places can benefit:

1. Bookshops and Gift Shops

Card games that connect to reading, relaxation and reflection, or even the excellent day you’ve just had at an attraction, appeal perfectly to thoughtful shoppers. Ideal for literary themes or mindfulness ranges, card games can fit neatly alongside journals, puzzles and self-care gifts.

Stocking card games in these spaces encourages customers to slow down, browse longer and find something unique that they can take home. These items also help to reduce buyer fatigue by breaking up walls of similar products.

2. Cafes and Coffee Shops

Offering card games in cafes and coffee shops can turn quiet corners into hubs of conversation. Perfect for cafes looking to boost dwell time and social engagement, card games are small enough to keep on tables, easy to clean away, and easy for patrons to play.

Use card games to encourage customers to stay for an extra drink, share laughter or host game nights that help to build community and brand loyalty.

3. Bars and Pubs

Venues like bars and pubs are increasingly tapping into the “competitive socialising” trend by offering fast, fun card games that are ideal for casual group play. Pubs can keep customers entertained beyond the typical sports offerings or quiz nights.

By adding a display near the bar or introducing themed nights, you can encourage repeat visits and potentially gain some larger group bookings to play your games!

4. Museums and Galleries

For cultural venues like museums and art galleries, card games make distinctive, design-focused souvenirs. Whether they have been inspired by art, science or history, card games can offer educational value wrapped in an enticing format.

Card games are perfect for gift shops at these venues looking to expand beyond their standard offerings with a compact, creative product.

5. Hotels and Bed & Breakfasts

Providing guests with something to enjoy between excursions or during a quiet evening in, card games fit perfectly into guest lounges, bars, or even as part of a welcome pack. Offering play is a hospitable touch that is both thoughtful and entertaining.

The card games also make ideal impulse purchases to offer at reception or within gift areas at larger chains.

6. Tourist Attractions and Heritage Sites

Attractions and heritage sites can capture the themes of travel and discovery with themed card games that double as keepsakes. By offering card games that are compact and easy to pack, they’re ideal for families or visitors seeking meaningful, space-saving souvenirs.

Games that involve local themes, wildlife or historical connections can reinforce your destination’s identity while appealing to customers.

7. Corporate Gift Suppliers

Within the corporate world, card games are being re-imagined as team-building tools and branded gifts. Compact, customisable and fun, they can bring a playfulness to corporate culture while promoting communication and creativity.

Corporate entities can even offer branded options in onboarding packs, as staff rewards, or even as client gifts that stand out.

8. Subscription Boxes

Compact card games are a natural fit for subscription box curators. Lightweight and high-impact, the games add tangible value to themed or seasonal boxes, offering a great option for family fun, wellness and travel.

With replay value that guarantees long-term brand exposure and the opportunity to add limited-edition cards with exclusive designs, card games can help boost subscription retention.

9. Eco-Friendly and Independent Retailers

Sustainably packaged, locally designed card games resonate perfectly with eco-conscious, independent retailers. Retailers like this thrive on storytelling, which allows them to emphasise the craftsmanship behind their designs.

Highlight handmade production, recycled materials or even charitable ties to reinforce ethical credentials.

10. Festival and Markets Stalls

Pop-up markets and festivals provide an ideal platform to showcase card games directly to players through things like live demos. The compact nature of card games also makes them easy to transport away from venues, helping drive impulse sales.

These events can also provide valuable feedback and exposure, allowing retailers to refine their offerings before considering a broader retail launch.

11.Garden Centres

Garden centres have become full lifestyle destinations, offering cafés, homeware, and gift ranges alongside plants. Card games fit naturally within this environment, adding a touch of fun and relaxation to the browsing experience.

Compact, giftable, and family-friendly, they make excellent impulse purchases for shoppers looking for something unique. Games with themes around nature, mindfulness, or family time can align perfectly with a garden centre’s atmosphere, encouraging customers to linger and explore the wider retail offering.

12. Airports and Travel Retail

Airports are ideal spaces for compact, high-value products, and card games are perfect travel companions. Easy to pack and quick to play, they appeal to families, solo travellers, and groups looking for entertainment on the go.

Stocking card games in airport gift shops or travel accessory stores adds an engaging option for last-minute purchases or thoughtful souvenirs. Travel- or destination-themed decks can also tie in neatly with airport retail, offering passengers a memorable keepsake or something to enjoy mid-flight.

Wholesale and Custom Card Games for Your Business

Whether you’re curating a gift range, adding entertainment to your venue, or looking for something unique to represent your brand, our card games offer the perfect fit.

Choose from our range of ready-to-stock titles, featuring everything from quick, laughter-filled party games to clever strategy and cooperative options that bring people together. Or take it a step further with bespoke or white-label games tailored to your brand, audience, and aesthetic, combining creativity with lasting play value.

From themed heritage decks to family-friendly café favourites, we’ll help you bring the power of play to your business in a way that feels truly your own.

Luke Worgan
The man in the know at Wholesale Card Games.
First Published: October 2025
Last Edited: November 2025